Labello – the brand for beautiful lips – NIVEA

The Labello model was first based in 1909, two years after Dr. Oscar Troplowitz found the great idea of lip balm. In 1911, Labello invented the slider tin case packaging – an thrilling innovation at the moment. This was then changed by an aluminum case in 1922 to make it simpler for carrying round.

By the 1930s, Labello was obtainable in additional than 30 nations worldwide and was promoting their new caring lip balms to customers. Later in 1953, the casing was changed by a plastic slider casing, giving it a extra trendy look. This went on to change into a extra progressive turning case within the 1960s just like the one we all know right now.

The late 1970s noticed SPF and soothing agent added to the lip balms, adopted by chamomile in 1984. The next yr, Labello Rosé was launched to present ladies the primary caring pink lip color.

The 1990s and 2000s have been very thrilling years for Labello and noticed plenty of new improvements launched. Right now, Labello is probably the most used lip care product on the planet!

The title Labello is derived from two Latin phrases: “labium” (lip) and “bellus” (stunning). This can be a excellent illustration of the Labello aim – to present you stunning lips!


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